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Generation Y for Rookies by LID Editorial

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CHAPTER 2

Communicating withGen Y

What shapes how Gen Ycommunicates?

Remember that their communication behaviours are shaped by the technology that they grew up with:

They have never heard an engaged tone – phones go straight to voicemail, so they are not used to not being able to at least leave a message for someone.

They can contact someone wherever they are – that can make them appear impatient.

All of the tools they use allow and encourage instant responses. The idea that someone would communicate with them and not want a response is alien to them, whereas to Boomers and Gen X communication is not necessarily a two-way process.

They use collaborative technologies in play and school, so find it strange when they can’t do the same at ...

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