KEY 11 COLLABORATION Side by side
It's the late 1950s. You're a teenage boy called John living with your aunt, and all you want in life is to play the guitar and listen to rock 'n' roll. A couple of things are probably going to happen: first, you are probably going to drive said aunt off her rocker; and second, you are going to have to form a band, because if you're not Elvis, everyone knows you need a band to play rock 'n' roll. Besides which, you're pretty good at coming up with the start and the end of a song; you just get stuck with the middle eight bars. They're tricky. Thankfully, a mate of a mate introduces you to some bass player called Paul from across town, and together, when you sing in your aunt's bathroom (to get the sound right), you sound — well, amazing. Now if you can just come up with a name that's better than The Crickets, you'll be set. Because you love Buddy Holly. And you love a good beat, hey …
The greatest ideas in history have rarely come from a single source. Rather, they have sprung from collaborations. ‘No man is an island.’ We need social interaction.
In other words, the outcome of many brains working together is greater than the sum of their parts.
Connecting at a social level is highly motivating. Providing a safe work ...
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