FT Guide to Gurus Strategy

About the author

Vaughan Evans is an independent strategy consultant (www.managingstrategicrisk.com), specialising in strategy and business planning for corporate clients and strategic due diligence for private equity. His background is in micro-economics and corporate finance and this has helped shape his thinking that the key constituents to a backable business strategy are threefold: understanding the market context, honing a competitive edge and managing risk. These constituents form the backbone of this book, the main aim of which is to keep strategy simple for every manager and entrepreneur.

Vaughan worked for many years at international management and technology consultants Arthur D. Little and at investment bankers Bankers Trust Co. ...