chapter 4 The Me economy

Perhaps adjustment and stabilization, while good because it cuts your pain, is also bad because development towards a higher ideal ceases?

— Abraham Maslow, psychologist

The investment in Me as a future-proofing tool is limited unless outwardly engaged in the We economy.

The unprecedented period of change we are currently experiencing, combined with an unknown and uncertain future, is jarring to say the least. With the world evolving at a break-neck speed, and not slowing down any time soon, the digital revolution, globalisation, demographic changes and a hugely increased knowledge base are having a knock-on impact on human behaviour, society’s needs and business structures. The uncertainty provided by the global ...

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