Index

A

acquisition of companies, 147–148

Adams, Ansel, 99

Aeron chair (industrial design), 54

agreements

cautions about, 132–133

development/manufacturing

agreements, 133–139

NDA (nondisclosure agreement), 136

Airzen example (distribution costs), 116–119

Amazon, 126

Amazon Kindle, 8

early customer feedback, 101

amortization, 46

appearance in industrial design, 51–55

Apple

industrial design, 58–60

iPhone, 21, 98

customer service, 109

industrial design, 51, 61

pricing decisions, 111

schedule delays, 43

iPod, 8

design language, 58

phases of product development process, 32

price points, 144

product definition stage, 96

leveraging outside resources, 23

MacBook Air laptop computer, 52, 59

Newton, 15

batteries in, 18

development/manufacturing agreements, ...

Get From Concept to Consumer: How to Turn Ideas Into Money now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.