Chapter 63
Finding Your Focus
When I wrote my first newspaper column, “People You Know,” I had a rule: attend no more than seven events in one day. You may be thinking, “Yeah right, no more than seven events in one year.” My recommendation is to meet somewhere at a comfortable place in the middle.
The point is that there is always something happening. There is always somewhere you could be and always another cause to support. To manage the possibilities, make filling your calendar a proactive activity, not a reactive one. Instead of responding to invitations solely based on your availability and whether or not you feel like attending, add strategy to your networking efforts to avoid the “mud-on-the-wall” approach mentioned earlier.
There are six steps that will combine to create and maintain your personal focus board. This will make it easy for you to choose the right events to attend and to focus your networking efforts.
