Chapter 38

Arrival

Set your intention and check your attitude as you arrive at the function. The last time you should worry about you is when you enter the room. Forget your agenda, stop worrying about your overloaded to-do list, clear your mind of self-doubt, and get ready to enjoy the process.

How you behave at public events will set the foundation for your personal brand and reputation. The event begins when you arrive in the parking lot and ends when you drive away. Parking lots are excellent places to meet new people who are on the way into the same event. If you are concerned you won't know many people, it's a non-intimidating place to practice starting conversations with new contacts. Do so in a way that is friendly and doesn't seem like you're a stalker. It's best to talk with people who are obviously en route to the same place. This works easier in small towns and smaller urban centers because in large cities you may not park in the same lot, let alone drive to get there.

Focus on the other people at the event. They'll appreciate your genuine interest in them and your selfless nature will be noticed, even if it is subtle.

To build event-going confidence, find your own routine. When you enter, pause for a moment to scan the room. Who's there? What's happening? What's the tone of the room? Where are the amenities? Who do you know? Who do you want to know?

Take care of housekeeping duties first. Register, pay your admission, affix your name tag, check table seating, and ...

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