Chapter 2

What Does Having a Strong Network Mean to You?

Imagine the possibilities if you were to add hundreds of quality contacts to your personal network. Would achieving success be easier and faster? Yes, of course it would.

Networking is the foundation for whatever you want to achieve. It would be impossible for me to guess your specific motivation, but I suspect it falls into one of three categories: enhancing your professional results, improving your quality of life, or both.

The Fourth Pillar explores the importance of honing in on a few priority outcomes so you can strategically determine what activities fit best and will get you the best result. The good news is that although you may have a specific goal in mind, the benefits of networking have a domino effect. You can't experience one advantage without experiencing the others.

Here are just some tangible and intangible benefits you can look forward to when you expand your network:

  • having a sense of purpose
  • living a happier life
  • knowing whom to call when you have a need
  • being in a position to help people by connecting them with others
  • being seen as a leader in your community or industry or both
  • making it easier to break into a new city or group of people
  • experiencing company growth
  • creating new friendships
  • elevating your confidence
  • eliminating the hit-and-miss application and interview process
  • getting your charity to the top of the donor-request pile
  • earning goodwill with your contacts
  • amplifying public awareness
  • seeing ...

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