Surfing the Wave of Change

Before moving on to the next chapter, where you'll learn the inner workings of social media tools, we want to impress this upon you: Social media moves at lightning speed—the popular tools, the lingo, the stars, everything. The best way to keep up with it all is to watch for what the geeks are excited about. By "geeks," we mean the tech community. The technology community seems to have a crystal ball into the future of the Web. Tech blogs like Boing Boing were some of the first to gain serious traffic. Techies were early RSS adopters, and now Twitter and FriendFeed are their darlings. You'll be in the know if you keep an eye on the technology section of Digg or Slashdot, though be prepared for a huge wave of information ...

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