Foreword
Welcome reader! You hold in your hands a book that covers a topic very important to the success of my company NimbleBit, which has been developing mobile free-to-play (F2P) games for over three years now. In that time we’ve racked up nearly 50 million downloads and many millions in revenue, and have earned a reputation for being the studio that does freemium “the right way.”
Like many children of the 80s and 90s, the childhood of my twin brother and I revolved around video games. Growing up 15 years ago, the games we played were expensive and few and far between. We wrung every bit of value out of each $50 cartridge or CD-ROM and then some. When we had to be at school or somewhere we couldn’t play, we would discuss games at length with ...
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