Preface

Effective communication is the essence of good business. We serve customers, co-workers, employers, suppliers, and the community well by sharing relevant information clearly and efficiently. We fail to serve them when we communicate in unclear, bland, misleading, or irrelevant ways. That’s why this book is essential to all organizations—businesses, government agencies, or educational institutions.

The aim of this fifth edition of the FranklinCovey Style Guide for Business and Technical Communication is to help you serve your customers and co-workers in these ways:

• You will be complying with the best current practices in business and technical communication.

• You will solve problems more effectively and make better decisions.

Comply ...

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