Author Biography
Caroline Jarrett
Caroline Jarrett was a project manager specialising in Optical Character Recognition when she landed a job delivering OCR systems to the UK Inland Revenue for processing tax forms. The systems didn’t work and she found out that it was because of the way people filled out the forms. She became fascinated with the problem of how to design forms so that people find them easy to use—a fascination that shows no signs of wearing off, 15 years later.
Caroline runs the usability consulting company Effortmark Ltd in Leighton Buzzard, UK. She writes a monthly column “Caroline’s Corner’ on www.usabilitynews.com.
Gerry Gaffney
Gerry Gaffney has always had a fear of forms. He met Caroline while looking for ways to help clients ...
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