7
Politics, Shoes, and Insurance: Three Examples of Flipping the Funnel
You just got a taste of a new conceptual framework, drizzled with several real-world examples to bring this thinking to life. Now I’d like to expand the focus and shine the spotlight on three very specific and diverse examples that really illustrate the theory in practice.
Get Flip the Funnel: How to Use Existing Customers to Gain New Ones now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
