PART I
DO YOUR PART FIRST
The Brand of a True Leader
You must be the change you want to see in the world.
—MAHATMA GANDHI
When SEALs load up equipment for a mission, it’s done in steps. Loading what’s closest to your body is the first-line step. These are critical items—“must-haves,” not “nice-to-haves”—that you don’t discard even when on the run and discarding other pieces of equipment.
Leadership works the same way. A leader must gear up with certain first-line items before expecting anything of others. Leaders must live by the same principles and values that they expect from their teams and people. Leadership is about action: leaders must ...
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