Finding Fertile Ground
Identifying Extraordinary Opportunities for New Ventures
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Publisher: Tim Moore Executive editor: Jim Boyd Editorial/production supervision: Patty Donovan (Pine Tree Composition, Inc.) Cover designer: Chuti Prosertsith Art director: Gail Cocker-Bogusz Marketing manager: Martin Litkowski International marketing manager: Tim Galligan Manufacturing coordinator: Dan Uhrig Editoral assistant: Michelle Vincenti Full-service production manager: Kristy Hart
© 2005 by Pearson Education, Inc.©
Publishing as Prentice Hall
Upper Saddle River, New Jersey 07458
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