Chapter 4

FREQUENT FEEDBACKTuning In to Each Person’s Unique Needs

THE FIRST KEY to the FAST approach is giving feedback that is frequent. It is also the first key behavior of the best coaching-style managers, based on our research.

Frequent Feedback: Definition

What does the word frequent really mean? Typically, its dictionary definition is “happening often or at short intervals.” But how short is a short interval? And in the context of feedback, how often is often enough?

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Frequent feedback ensures that employees are given feedback at their unique rates of need.

Our research tells us that the majority of managers do not provide ...

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