A Facebook gift is a greeting card-style icon you can send to someone, accompanied by a personal message. You can choose from hundreds of professionally-designed graphics, most of them of the smiley-face-and-teddy-bear variety. After you send a gift, it appears on the recipient's profile—in the Gifts section, on the recipient's wall, or both, depending on whether you decide to make the gift public or private.
To get around the $1 price tag, click the Free link to see the occasional freebies that appear. You can also check out the Free Gifts application (see Facebook Applications: An Overview).
To send someone a Facebook gift:
On your profile, scroll down until you see the Gifts section (you may have to click the blue Gifts header to see the entire Gifts section), and then click "Give a Gift".
Gifts is a built-in Facebook application (Facebook Applications: An Overview), which means you (or someone with access to your Facebook account) can delete it from your account. If you don't see the Gifts section on your profile, head to www.facebook.com/giftshop.php.
In the page that appears, find the gift you want to give, and then click it. If you don't see anything you want to give, click one of the links in the bottom-right part of the page to see more gifts.
Once you've selected your gift, use the "Choose your recipient" drop-down list to tell Facebook who to send the gift to. Then type in the message you want to accompany it.
Decide whether to hide your gift from prying eyes. Nobody's going to be embarrassed by an "Attaboy, Ralph!" or a "Happy Graduation, Linda!," but some of the more...specialized icons may reflect poorly on the receiver—especially if she uses Facebook to get gigs or conduct business. When in doubt, choose Private. When you send a gift privately, everybody who can see the recipient's profile can see the gift, but only the recipient can see the accompanying message and who sent it.
If you receive an embarrassing gift, you can hide your entire Gift section. To do so: On your profile, click the X on the right side of the blue Gifts heading. Then, in the confirmation box that appears, click Remove Box.
Fill out your credit card information, and then click Purchase and Send Gift. You may not be asked for this information the first time around, since Facebook lets most members send one gift for free.
In the confirmation box that appears, double-check your handiwork and, if it looks good, click Send Gift. (If you want to make changes, click Edit Gift instead.) Up pops a box letting you know the gift has been sent, complete with a link you can click to view the gift on the recipient's profile.