Chapter 15

Integrating Facebook Features into Your Website with Social Plugins

In This Chapter

arrow Using Facebook Social Plugins

arrow Getting Facebook friends’ recommendations and comments

arrow Connecting with buttons and plug-ins

arrow Showing visitors’ Facebook profile pictures with Facepile

Facebook offers ten ways of integrating users’ social activities with your website. These ways — called Facebook Social Plugins — allow you to set up your website so that whenever a reader interacts with your site, such as by leaving a comment on a blog post, a story about that action appears on that person’s timeline.

Facebook’s Social Plugins can personalize the content that your visitors see, display the names of Facebook friends who have visited the site, or allow visitors to engage with their Facebook friends without having to log in to your website. By integrating these plug-ins with your website, you essentially give your website the capability to engage Facebook users, increase website traffic, increase brand awareness, and even build your Facebook fan base.

In this chapter, you find out about the different ...

Get Facebook Marketing For Dummies, 5th Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.