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Facebook Marketing All-in-One For Dummies, 2nd Edition by Andrea Vahl, Phyllis Khare, Amy Porterfield

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Chapter 5: Building Visibility for Your Personal Profile

In This Chapter

check.png Getting people to Subscribe to your posts

check.png Directing the offline world to your personal Facebook Profile

check.png Using a personal Profile Cover image that supports your business

check.png Using Public photo albums and milestones to spread the word about your business

check.png Supporting your business by posting life events on your personal Profile

check.png Highlighting your business by rearranging apps

Can you count how many things have changed with Facebook in the past year? Some of the most important changes happened in personal Profiles. Beside the transition to Timeline, Facebook opened the door for people who are considered to be public figures to be able to post to Subscribers with their public updates. This is big. We introduce this topic in Book II. In this chapter, we look at a few specific things you can do with building, engaging, retaining, ...

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