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Facebook All-in-One For Dummies, 2nd Edition by Jamie Crager, Scott Ayres, Melanie Nelson, Daniel Herndon, Jesse Stay

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Chapter 2

Building Canvas Apps and Page Tabs

In This Chapter

arrow Seeing the difference between canvas apps and page tabs

arrow Building your dev app

arrow Defining roles for your app

arrow Facebook Insights

If you’re embarking into the app-driving marketing space, it’s time to consider the format of your application. Facebook apps, like many other web apps, can be designed in a nearly unlimited number of formats. The sky is the limit. Facebook apps take on four major forms:

  • Page tabs
  • Canvas apps
  • Social plug-ins
  • Websites and mobile apps

A myriad of Facebook features can be embedded into other websites, apps, and web tools known as Facebook Platform. With Facebook Platform, you can create an app that integrates with the Facebook API to use various Facebook features. These apps can be created in the context of any of the preceding applications, and can bring Facebook features right into your own website or mobile app. You can find out more about Facebook Platform for Websites in Chapters 3 and 4 of this minibook. In this chapter, we focus on page tabs and canvas pages.

Finding the Differences between ...

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