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Facebook All-in-One For Dummies, 2nd Edition by Jamie Crager, Scott Ayres, Melanie Nelson, Daniel Herndon, Jesse Stay

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Chapter 2

Connecting Facebook to Everything Else

In This Chapter

arrow Understanding the basics of Facebook Platform

arrow Connecting your Twitter account to Facebook

arrow Using Facebook badges

arrow Integrating Facebook into all your marketing efforts

Facebook is a lot more than a place for status updates. It offers fantastic ways for people to connect with friends and for businesses to connect with customers while they enjoy all the features of Facebook across the web. This chapter introduces the ways that you can connect your personal timeline and business page in the areas of your choosing. We explain how to integrate Facebook with Twitter, add social-sharing tools to your website and blog, and add a social networking element to your offline marketing activities.

Understanding the Basics of Facebook Platform

Developers are provided with a set of tools globally called Facebook Platform. Facebook Platform refers to the API (Application Programming Interface) that developers use to connect a website or app to Facebook. Any time you use Facebook to log in to a site or you click the Like button on a website, ...

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