Introduction

Facebook is the most prolific social media platform so far, with over 1.19 billion active users at the time this book went to press. If Facebook were a country, it would be the third largest in the world, edged out by China (1.36 billion) and India (1.29 billion).

Facebook itself can be overwhelming. Some people worry about their privacy, while others can’t share enough. Some worry that Facebook is getting too big, while others appreciate the innovation that comes from a growing user base. We hope that you focus first on the sections that will help you the most. Don't get bogged down with details. Most people use Facebook to keep up with friends and family, meet new people, and network with colleagues across the world. You'll find that these tasks are easy to perform.

About This Book

Maybe you are not on Facebook yet and are wondering about the hype. Or maybe you’re on Facebook, but you have questions and need some answers. We’ve written this book with the beginner and intermediate social media user in mind. As you work with Facebook, we’re confident you’ll discover why it’s so popular.

Our goal in writing this book is to introduce you to Facebook, explain how you can use it personally and professionally, and show you some tips and tricks along the way. We cover a wide range of topics — this is an All-in-One book, after all — and you may or may not want to read everything we offer. This book isn’t meant to be read cover to cover like a novel. Use it as a reference ...

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