Brief Contents
Managers and Management
1 Managers and the Management Process: Everyone becomes a manager someday.
2 Management Learning: Great things grow from strong foundations.
3 Ethics and Social Responsibility: Character doesn't stay home when we go to work.
Planning and Controlling
4 Managers as Decision Makers: There is no substitute for a good decision.
5 Plans and Planning Techniques: Get there faster with objectives.
6 Controls and Control Systems: What gets measured happens.
7 Strategy and Strategic Management: Insight and hard work deliver results.
Organizing
8 Organization Structure and Design: It's all about working together.
9 Organizational Cultures, Innovation, and Change: Adaptability and values set the tone.
10 Human Resource Management: Nurturing turns potential into performance.
Leading
11 Leadership: A leader lives in each of us.
12 Individual Behavior: There's beauty in individual differences.
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