Part I
The ABCs of ETFs
In this part . . .
In these first few ground-laying chapters, you find out what makes exchange-traded funds different from other investment vehicles. You discover the rationale for their being, why they are popular with institutional investors, why they are rapidly becoming so popular with noninstitutional folk, and why the author of this book likes them almost as much as he does milk chocolate.
Although the art and science of building an ETF portfolio come later in the book, this first part introduces you to how ETFs are bought and sold and helps you ponder whether you should even be thinking about buying them.