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Evergreen by Alan Weiss, Noah Fleming

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CHAPTER 4

Examining the Principle of Community

Creating a Forest from a Single Seed

In 2000, Greg Glassman set out to change organized fitness—specifically the way humans increase their strength, endurance, physical capacity, and athletic performance. He developed workouts that contain a variety of unique exercise movements, including everything from doing push-ups, lifting weights, and rowing to flipping tires, shoveling snow, and pulling sleds. CrossFit has become a monster-size brand—one that has turned the world of organized fitness and training upside down. Today, there are more than 8,500 CrossFit gyms around the globe. CrossFit has built a community with hundreds of thousands (and perhaps even millions) of members covering virtually every ...

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