Your Turn

Level 4 evaluation connects learning to organizational goals and translates it straight to the bottom line. Nevertheless, business results are hard to measure and even harder to attribute to training.

Can any existing measures of business success be used to evaluate e-learningin your organization? How will you isolate the effects of training from other factors? Answer these questions using worksheet 6-1.

Worksheet 6-1. Can you use existing measures for level 4 evaluation?
Measure of Business ResultsSuitable for E-Learning? (Yes/No)How Will You Isolate the Effects of Training?
Sales or revenue  
Profit margin  
Market share  
Stock price  
Customer satisfaction ratings  
Other:  
Other:  
Other:  

What method does your organization’s management ...

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