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ETF Investment Strategies: Best Practices from Leading Experts on Constructing a Winning ETF Portfolio by Aniket Ullal

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CHAPTER 1THE EMERGING MINDSET: TRADABLE BETA

“Is Buy-and-Hold Investing Dead?”

When monumental changes occur in our lives or professions, we often grasp for catchphrases, words that can neatly summarize complex developments. In the realm of investing, the crash of 2008 was a monumental moment, and the catchphrase “Buy-and-hold is dead” suddenly became very popular. At face value, the meaning of this phrase is clear. During the crisis, there seemed to be no investing safe harbor, no asset class that was immune from the mortgage and banking crisis. For many years, investors have operated on the theory that holding a diversified portfolio of assets over the long term is a valid way to ensure against a downturn. Some investors interpreted the 2008 ...

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