CHAPTER 10 Promise of the Real‐Time Supply Chain
The pace of business change and innovation is both exciting and relentless. Over the next decade, innovative companies in different market segments will learn to design and deploy their supply chains to improve their competitive positions in the markets they serve. They will create supply chains that enable them to develop and deliver products and provide levels of service at price points that their competitors cannot match.
We all sense that something profound has happened since the turn of the century. The Internet and social media and smartphones and all the apps are part of it, but it is not only about the Internet and apps. It is more about what we can do by using the Internet and social media and mobile technology and all those apps than it is about any one particular technology.
The Start of Something Big
As a historical analogy, consider what happened some 200 years ago at the beginning of an age that came to be known as the Industrial Age. The people of the time sensed that a powerful potential had been released by the ...
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