CHAPTER 6

Measuring Risk

The Importance of Identifying and Measuring Risk

Famed management guru Peter Drucker famously stated that “what gets measured gets managed.” The corollary is also likely true; what doesn’t get measured, doesn’t get managed. Identifying and measuring risk is ­critically important for a variety reasons; reasons that extend beyond Drucker’s assertion. Intelligently identifying and carefully measuring risk are the central elements of successful ERM.

The first reason for having a complete identification of risk is what we call the first law of risk management: the mere fact that you acknowledge that a risk exists automatically increases the probability and magnitude of it occurring if it is a good risk, or automatically decreases ...

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