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ERIC SINK ON THE BUSINESS OF SOFTWARE by Eric Sink

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TwentyTHE GAME IS AFOOT

In this final chapter on the strategic side of marketing, I return to the topic of competition. When this article was originally published on my weblog, most of the feedback I received was positive, but one person described it as "the longest blog post ever." Taking mild offense at this remark, I decided to find a longer one and then quibble with him. Unfortunately, I couldn't find a longer blog post anywhere.image

Anyway, this chapter is long, but it's fairly whimsical.

TUESDAY, JULY 12, 2005

My biases are obvious. I am a programmer (or rather, a developer1). I believe the best ISVs are the ones that are started and managed ...

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