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ePublishing with InDesign CS6: Design and produce digital publications for tablets, ereaders, smartphones, and more by Pariah Burke

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Planning a PDF Publication

As you begin to plan your digital publishing workflow, you should be asking yourself the following series of questions:

  • To what device classes do I want to publish?
  • Within each class of device, which are my top target devices?
  • On what devices will people want to read my publication regardless of what I want them to do with it?
  • Ideally, what types of media and interaction would my publication employ?
  • What is the least amount of media and interaction my publication can have and still be viable for its purpose?

Of course, you should also be asking yourself a lot of questions regarding content, distribution channels, financing, production logistics, and so on, but those questions are beyond the scope of this chapter. ...

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