Index
A
Accion USA
acquisitions
Adelman, Karen
AdSense
advertising. See marketing
AdWords
affiliate programs
Aigner-Clark, Julie
Altpick.com
Amazon.com
AMIBA (American Independent Business Alliance)
anxieties about risk, setting aside. See risk management
Appature
Apple
iPod
Ashley Stewart
Ashwell, Rachael
Ask the Builder Web site
aspiration gaps
aspiration vector
Austin Independent Business Alliance
Aveda
Azante Jewelry
B
Baby Einstein
Baker, Mary
BALLE (Business Alliance for Local Living Economics)
bank financing
Banker to the Poor
benefits, selling
Berlin, Isaiah
Best Buy
Beth Bath & Beyond
Bezos, Jeff
Biddulph, Jennifer
big-box retailers, competing against
big-box retail sales strategies
differentiation strategies
independent business alliances ...
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