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Entrepreneurial Solutions for Prosperity in BoP Markets: Strategies for Business and Economic Transformation by Eric Kacou

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8. Operate Efficiently and Sustainably

Changing Colors

After 20 years of dedicated struggle, Haile’s family has reached the pinnacle. Today the family business is one of the top finished leather goods manufacturers in Ethiopia. Haile wishes his dad could be here to see EDL’s success; unfortunately, his father passed away from an undiagnosed respiratory disease.

From its humble beginning in the handicraft sector, Ethiopian Distinguished Leathers (EDL) has forward-integrated into the manufacturing of high quality branded leather goods that are now distributed in Europe’s fashion capitals. The company has been recognized as one of Africa’s best leather exporters to Europe.

Yet, the situation is far from perfect. With only $5 million in revenue, ...

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