Location, Location, Location

The original model offered only the ability to locate hardware at an Oracle facility, but by mid-2000 the offering was extended to allow customers to choose the location and type of hardware. As the service continued to mature, there was a realization that for larger customers there needed to be the flexibility to extend and tailor the applications to the customer's business. In the early days of hosting its applications, Oracle had constrained the ability to change the software, offering a more vanilla approach to its E-Business Suite. Whether tailoring was adding a report or a form, or integrating the E-Business Suite with existing applications, all these represented software changes that needed to be added and ...

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