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CHAPTER FIVE

Find Understanding in Misunderstanding

Renewing the Cycle of Change

Perhaps it is easier to misunderstand the Employees First, Customers Second concept than it is to understand it. There are many ways to not see it for what it is.

So, in this final chapter, I want to talk more about what EFCS really is and what it isn’t; what it can do for you, your company, and your employees; and what it cannot do. This is, perhaps, an inversion of how you might expect a book like this to be structured (but, after all, the main theme of the book is about the value of inverting traditional structures, so we might as well turn this one upside down ...

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