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Emerging Markets and the Global Economy by Duc Khuong Nguyen, Sabri Boubaker, Mohammed Hedi Arouri

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Chapter 14

Cultural Behavioral Finance in Emerging Markets

Brian M. Luceya,b,c and Michael Dowlingd,    aSchool of Business Studies and Institute for International Integration Studies, Trinity College Dublin, Ireland,    bGlasgow Business School, Glasgow Caledonian University, Glasgow, UK,    cFaculty of Economics, University of Ljubljana Kardeljeva, Ljubljana, Slovenia,    dDCU Business School, Dublin City University, Ireland,    E-mail: Michael.Dowling@dcu.ie, blucey@tcd.ie

Abstract

Emerging market asset pricing research has historically applied a behavioral understanding of investor decision making based largely on US investor psychology research and therefore inherently focuses on what we understand about how US investors make investment ...

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