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Emerging Business Opportunities in Africa

Book Description

Despite its often mismanaged economy, Africa remains the third largest continent in land mass and population. It continues to offer unexploited business opportunities for entrepreneurs, global corporations, and institutions. Emerging Business Opportunities in Africa: Market Entry, Competitive Strategy, and the Promotion of Foreign Direct Investments presents the basic business modeling for developing appropriate strategies in exploiting these business opportunities in the emerging economy in Africa. This book offers insight into the challenges and successes aiming to encourage researchers and students of business in creating a value for doing business in Africa.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Dedication
  5. Foreword
  6. Preface
  7. Introduction
  8. Acknowledgment
  9. Chapter 1: Africa
    1. ABSTRACT
    2. 1. AFRICA DEFINED
    3. 2. AFRICAN TRADE AND CO-OPERATION
    4. 3. A MANAGER’S NOTE
  10. Chapter 2: The Perspectives of African History
    1. ABSTRACT
    2. 1. INTRODUCTION
    3. 2. THE SLAVE TRADE PERIOD
    4. 3. THE COLONIAL PERIOD
    5. 4. THE INDEPENDENCE AND IMMEDIATELY POST INDEPENDENCE PERIOD
    6. 5. THE STRUCTURAL ADJUSTMENTS AND GOVERNANCE CHANGES PERIOD
    7. 6. THE MANAGER’S NOTE
  11. Chapter 3: Africa in the Global Economy
    1. ABSTRACT
    2. 1. GLOBALIZATION: CONCEPTS AND PROCESS
    3. 2. AFRICA IN THE GLOBAL ECONOMY
    4. 3. AFRICA IN GLOBAL COMPETIVENESS
  12. Chapter 4: The Rising and Compelling Imperatives to do Business in Africa
    1. ABSTRACT
    2. 1. WHY LOOK INTO AFRICA FOR BUSINESS OPPORTUNITIES?
    3. 2. THE THEORY OF THE PURCHASING POWER PARITY
  13. Chapter 5: The African Regional Integration and Trading Blocs
    1. ABSTRACT
    2. 1. INTERNATIONAL TRADE THEORY AND PERSPECTIVES AS A BASIS FOR REGIONAL INTEGRATION IN AFRICA
    3. 2. THE POTENTIAL AND NEED FOR REGIONAL INTEGRATION AND TRADE IN AFRICA
    4. 3. SCHEMES AND LEVELS OF REGIONAL INTEGRATION PROCESS
    5. 4. MAJOR WORLD REGIONAL INTEGRATIONS AND TRADING BLOCS
    6. 5. ADVANTAGES AND DISADVANTAGES OF REGIONAL INTEGRATION AND TRADING BLOCS
    7. 6. REGIONAL INTEGRATION IN AFRICA AND AFRICAN REGIONAL TRADING BLOCS
  14. Chapter 6: Doing Business in Africa and African Business Opportunities
    1. ABSTRACT
    2. 1. DOING BUSINESS IN AFRICA
    3. 2. ENABLING BUSINESS OPPORTUNITIES IN AFRICA
    4. 3. LEGAL FRAMEWORK AND INSTITUTIONAL SUPPORT WHEN DOING BUSINESS BETWEEN THE USA AND AFRICA
    5. 4. AFRICAN CURRENCIES, BANKING SYSTEM, LEGAL FRAMEWORKS, AND STOCK EXCHANGE MARKETS
    6. 5. COST OF DOING BUSINESS IN AFRICA
    7. 6. NATIONAL LITERACY LEVELS AND IT LITERACY
    8. 7. WORLD TRADE ORGANIZATION (WTO) MEMBERSHIP
    9. 8. REFORMS AND EASE OF DOING BUSINESS RANKINGS
    10. 9. MULTILATERAL AND BILATERAL DEBT WRITE OFFS AND CREDIT RATINGS OF AFRICAN ECONOMIES
    11. 10. LINKS TO CHINA AND INDIA
    12. 11. AFRICA-ASIA TRADE
    13. 12. SPECIFIC BUSINESS OPPORTUNITIES AND INVESTMENTS IN AFRICA
    14. 13. AFRICAN COUNTRIES CLASSIFIED IN TERMS OF THEIR ECONOMIC PERFORMANCE, EASE OF DOING BUSINESS, AND BUSINESS OPPORTUNITIES
  15. Chapter 7: A Strategic Model for Entering African Markets
    1. ABSTRACT
    2. 1. INTRODUCTION
    3. 2. BASIC COMPANY ORIENTATIONS IN CHOOSING AN ENTRY STRATEGY
    4. 3. SITE AND FOREIGN MARKETS EVALUATION CRITERION
    5. 4. MARKETING PLAN
    6. 5. MARKET ENTRY OPTIONS
    7. 6. TIMING IN GLOBAL AND REGIONAL MARKET ENTRY
    8. 7. FACTORS TO CONSIDER IN MARKET ENTRY
    9. 8. RISKS IN MARKET ENTRY
    10. 9. STRATEGIES FOR ENTRY AND COMPETITIVENESS IN AFRICA
    11. 10. SPECIFIC MARKET ENTRY AND COMPETITIVE STRATEGIES TO DO BUSINESS IN AFRICA
    12. 11. WORKING WITH THE AFRICAN GOVERNMENTS
  16. Chapter 8: A Model for Doing Business in Africa
    1. ABSTRACT
    2. 1. INTRODUCTION TO STRATEGY AND STRATEGIC MANAGEMENT INSIGHTS
    3. 2. STRATEGY FORMULATION
    4. 3. THE VARIETIES OF COMPETITIVE ADVANTAGE
    5. 4. COMPETITION IN STRATEGIC GROUPS
    6. 5. CORPORATE-LEVEL AND COMPETITIVE STRATEGIES IN THE AFRICAN CONTEXT
    7. 6. CHARACTERISTICS OF A GOOD AND EFFECTIVE STRATEGY
    8. 7. STRATEGY IMPLEMENTATION
    9. 8. MEASURING AND EVALUATING THE EFFECTIVENESS OF A STRATEGY
  17. Chapter 9: Challenges of Doing Business in Africa
    1. ABSTRACT
    2. 1. INTRODUCTION
    3. 2. INSECURITY AND INSTABILITY
    4. 3. LOW EDUCATION STANDARDS
    5. 4. KNOWLEDGE AND INNOVATION
    6. 5. AFRICAN POLITICAL LEADERSHIP AND WEAK GOVERNANCE
    7. 6. POST-INDEPENDENCE MODEL OF GOVERNMENT
    8. 7. POVERTY AND CLIMATE CHANGE
    9. 8. INCOME INEQUALITIES
    10. 9. RETENTION OF COLONIAL BUSINESS PARADIGMS AND PATTERNS OF TRADE
    11. 10. AID AND DEBT DEPENDENCE IN DEVELOPMENT
    12. 11. HEALTHCARE AND DISEASE PANDEMICS
    13. 12. INSTITUTIONAL VOIDS AND CULTURAL MILIEU
    14. 13. INTER-AFRICAN INFRASTRUCTURE
    15. 14. CORRUPTION
    16. 15. LACK OF WELL-DEVELOPED AND LARGE INDIGENOUS CORPORATIONS IN AFRICA
    17. 16. NEGATIVE PERCEPTIONS OF THE AFRICAN IMAGE
  18. Chapter 10: Overcoming the Challenges of Doing Business in Africa
    1. ABSTRACT
    2. 1. INTRODUCTION
    3. 2. EFFECTIVE LEADERSHIP AND GOVERNANCE IN THE AFRICAN ENVIRONMENT
    4. 3. REFORMED INSTITUTIONS AND ECONOMIC FREEDOMS
    5. 4. INCREASING COMPETITIVENESS IN THE AFRICAN ECONOMIES
    6. 5. ECONOMIC GROWTH
    7. 6. INTERNATIONAL TRADE
    8. 7. PRIVATE SECTOR GROWTH
    9. 8. SHARED GROWTH STRATEGIES
    10. 9. STRATEGIES FOR POVERTY ERADICATION IN AFRICA
    11. 10. IMPERATIVES IN HEALTH AND EDUCATION IMPROVEMENTS
    12. 11. DEVELOPING INDIGENOUS COMPANIES IN AFRICA
    13. 12. THE IMPORTANCE OF INVESTING IN KNOWLEDGE, SKILLS, AND INNOVATION BY AFRICAN COUNTRIES
    14. 13. DEVELOPMENT OF ENTREPRENEURSHIP IN THE AFRICAN ECONOMIES
    15. 14. ELIMINATION OF HORIZONTAL INEQUALITIES
    16. 15. ROLE OF THE INTERNATIONAL COMMUNITY
    17. 16. COMPENSATION TO AFRICA BY THE IMF AND WORLD BANK FOR THE 1980S/90S STRUCTURAL ADJUSTMENTS PROGRAM FAILURES
    18. 17. PERFORMANCE CONTRACTS
    19. 18. ROLE OF THE AFRICAN MEDIA IN CHANGING THE AFRICAN IMAGE
    20. 19. ROLE OF THE AFRICAN UNION (AU)
    21. 20. LEARNING FROM INDIAN AND CHINESE EXPERIENCES
  19. Chapter 11: Summary and Conclusion
    1. ABSTRACT
    2. 1. SUMMARY
    3. 2. CONCLUSION
  20. Compilation of References
  21. About the Author