ABOUT THE AUTHOR

Rich Horwath is a New York Times, Wall Street Journal, and USA Today bestselling author on strategy. As the CEO of the Strategic Thinking Institute, Rich leads executive teams through the strategy process and has helped more than 50,000 managers around the world develop their strategic thinking skills. A former chief strategy officer and professor of strategy, he brings both real-world experience and practical expertise to help both companies and leaders build their strategic capabilities. Rich and his work have appeared on ABC, CBS, CNBC, CNN, NBC, and FOX. He is recognized in the textbook Strategy in the 21st Century as one of the key contributors in the history of strategic management for his thought leadership in the field of strategic thinking.

Rich is the author of six books, including, Deep Dive: The Proven Method for Building Strategy, which has been described by the Director of Worldwide Operations for McDonalds as “. . . the most valuable book ever written on strategic thinking.” His previous book, Strategy for You: Building a Bridge to the Life You Want, helps people apply the principles of business strategy to their overall lives and was the number-one bestselling book on Amazon.

Rich’s innovative work in the field of strategic thinking has created dozens of proprietary offerings, including group workshops, assessments, books, mobile apps, workbooks, software, podcasts, videos, and one-to-one strategic counsel. A highly sought-after keynote speaker, ...

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