Effective TV Production, 3rd Edition

 

 

Demonstrations

A good demonstration doesn’t simply display. It arouses curiosity. It intrigues.

Organizing demonstrations

Here are some important practical points to look out for when arranging any demonstration:

• Above all, consider your audience. Who is the demonstration for? is it to be a general survey, or to discuss a particular, feature? Do you need to simplify, or can you rely on their having certain knowledge and experience already?

• Don’t try to cover too much in a single program. It is easy for information to become too superficial, or too congested.

• Remember the old maxim : ‘Outline the program topic – Tell them about it – Then give a summary of the main points’.

• Wherever possible, have one section lead on to the next. If ...