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Effective Frontline Fundraising: A Guide for Non-Profits, Political Candidates, and Advocacy Groups by Jeffrey David Stauch

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Get Out There and Start Asking

It’s been a long, wild ride. The goal of this book was to walk you through the process of transforming your fundraising operations into a professional operation, from how to recruit qualified candidates for the necessary positions to have a stellar shop to how to solicit gifts of $25 all the way up to $1 million—and everything in between.

I’d like to leave you with some final thoughts, some meditations on recurring themes that we’ve dealt with up to this point.

Rejection

First: remember that you are going to get rejected. A lot. More than you might think. As a reminder, you will get $0.20 to $0.25 for every dollar ...

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