Sending Payment Instructions
How to communicate essential information to your bidders and avoid misunderstandings.
When an auction ends, it is your responsibility as the seller to guide your bidders through the rest of the transaction. Although eBay, by default, will send a notification email to bidders when theyâve won an auction, you should never rely solely on that email â or your auction description, for that matter â to communicate all the information your bidders need to know to send payment.
Instead, send a payment-instructions email to your customers, making sure to include all of the following:
Thank the customer for bidding on and purchasing your item. Include the title and item number of the auction (or auctions) your customer has purchased.
Tell the customer how much shipping will cost (even if itâs already specified in the auction) and explain exactly which shipping method youâll be using. (Your customers have a right to know what theyâre paying for.)
Tip
You can get the winning bidderâs location (and zip code if theyâre in the U.S.) on the Bid History page, allowing you to determine the shipping cost before waiting for the bidder to send his or her street address.
Calculate the total, including shipping, tax, and any handling fees, and clearly tell your customer how much he or she is supposed to pay. Donât make your customers do any math, because theyâll most likely get it wrong. In most cases, youâll have all the tools you need to calculate a customerâs ...
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