Chapter 3
Tapping PayPal to Expand Sales
IN THIS CHAPTER
Making PayPal’s tools work for you
Embedding PayPal payment buttons into your website
Using PayPal on mobile devices
PayPal was founded with a desire to give its customers plenty of extras for their loyalty — and it offers tons of tools to enhance a seller’s online selling experience. The tools on PayPal are still unmatched by any other online payment service.
I’ve been using PayPal since it started for all my eBay and web sales. I also use it when I shop online, because it doesn’t expose my credit card data to new sites that might end up being hacked. PayPal allows you to receive and send payments personally or for your business website. In this chapter, you discover how to build revenue by expanding sales to your own site — and even going mobile — with the help of PayPal.
Enabling PayPal Payments on Your Website
After you get a few items in your garage or business location that you stock in quantity, you’ve got the makings of your own webstore. Don’t let the thought of this spook you. You can do it! Aside from selling in your eBay Store, you can sell directly from a website or even from a Facebook store. In time, as your ...
Get eBay Business All-in-One For Dummies, 4th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
