eBay Business All-in-One For Dummies, 4th Edition

Chapter 3

Writing Listings that Sell, and Using HTML

IN THIS CHAPTER

Writing descriptions that sell

Using eBay’s HTML tool

Buffing up your descriptions with basic HTML

Making friends with tables

Generating descriptions and Templates with SeaMonkey

Creating a listing — fast

I must admit, the very thought of coding used to terrify me. HTML sounds terribly geeky. Yet HTML isn’t all that scary after you realize that it’s just a fancy name for HyperText Markup Language, an easy-to-use language for creating online content. All you need to know is the markup part. You’ll find knowing HTML even helps with using WordPress.

HTML uses tags to mark pages to include elements such as text and graphics in a way that web browsers understand. A web browser sees the tags, and knows how to display the document (that is, the web page). HTML also makes possible the whole world of links. When you click ...