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DVD Authoring and Production by Ralph LaBarge

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Chapter 9

THE DVD AUTHORING & PRODUCTION BUSINESS

This chapter will offer insight into how companies work together to bring DVD titles to market, what services and products should be offered by DVD production and authoring companies, how these products should be priced and sold, and what it takes to set up and run a profitable DVD production and authoring company. Publishing a DVD title typically involves several different companies, including a content owner or studio, one or more DVD authoring facilities, a DVD replication facility, a DVD title distributor, and a number of DVD retailers. To stay in business, each of these companies needs to make a profit on each DVD title in which they are involved. Figure 9.1 shows the various relationships ...

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