The two perspectives in regard to designing your theme are visual and technical. In other words, what should your pages look like and how do you make that happen? This section begins with a discussion of the visual perspective, explores the use of a style guide, and offers some basic visual design topics to consider.
After that, you explore some of the technical aspects of theming but not how to actually write the code for the theme. If you are planning or managing your site development project, then having some insight into the technical nature of the theme can help. Sometimes, requirements and wireframes can impact a theme's budget, development schedule, and future site changes.
What better way to define your theme or style than to create a set of standards, which, used together, create the look and feel that you want for your site? If you are creating a custom theme, the style guide and the standards it conveys become a tool for:
If multiple decision-makers are involved with determining the look and feel of the site, the style guide is a helpful first step to building consensus. The time and effort to create multiple comps with various colors, fonts, and icons can be greater than creating a style guide that is the basis for the comps.
The content of a style guide will vary, but it is likely ...