Driving Technical Change

Skeptics That It Counters

This technique tends to be very effective against these skeptics.

The Uninformed

Getting any sort of attention is obviously a way to turn the Uninformed into the informed. You might just have to make sure that they actually pay attention to where you are getting your publicity, but an email announcing a contest run or award victory seems to be a reasonable way to get on their radar.

The Cynic

Outside validation can definitely take the wind out of the Cynic’s sails. Someone else values and respects your work. However, the Cynic may respond by simply devaluing the accomplishment: “Everyone knows that contest is crap.” There’s not much you can do to prevent it, but you might need to be prepared to combat that.

The Burned ...