Underlying Causes

The Herd are who they are because they are followers and not leaders. Balance between leaders and followers is good for an organization. Too many leaders will lead to an organization not being able to move forward because the leaders are trying to get the group moving in their individual directions. But more often groups end up with too many followers and not enough leaders. When this occurs, the situation slides into status quo. Ironically, the Herd, who are usually followers, lead the group there, by doing nothing.

Within the Herd there are two main groups:

  • Those who don’t know they can lead

  • Those who have other priorities

People who don’t know they can lead are commonly younger. They are new to the workforce and haven’t ...

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