Chapter 7. Creating a Small Business Website

Whether or not your small business should have a website is no longer the pressing question for most small business owners. The more pertinent question is which technology you'll implement to create, manage, and grow your small business. A content management system (CMS) is an ideal tool for small businesses to use, and DNN is the perfect solution as a CMS.

It is likely DotNetNuke (DNN) already has piqued your interest or maybe you've already committed to using DNN for your small business. Good for you; you've chosen a very powerful tool that will allow you to grow your site as you grow your business. And even better yet, DNN is easy to use and offers a long list of features to give your site a professional look without a full-time web administrator.

In this chapter, we'll review the features of DNN that will enable you to build out a powerful, flexible site while keeping it easy to manage and maintain. This chapter differs from previous chapters in that we'll discuss some of the considerations important for you to understand to start extending the core technology that DNN provides.

By reviewing the Store, FAQ, and Feedback modules, you'll have three great tools to provide your customers value as they visit your website. We'll also review some of the essential features to consider in the site administration and setting up of your DNN installation.

This chapter discusses the following topics:

  • Why a content management system like DNN can benefit ...

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