1. Twitter – what’s it all about?
“one of the fastest-growing phenomena on the Internet.”
The New York Times
“Twitter is on its way to becoming the next killer app.”
“Suddenly, it seems as though all the world’s a-twitter.”
In the beginning….
Our professional online marketing careers began in 1998 when the Internet as a medium for exchanging information was already established, (well, certainly among techies and academics). The whole concept of electronic communication to and by the masses was still very much in its infancy. Social networking was a phrase that was still to be coined. Fast forward to the present day and we’re awash with blogs, email, web sites, applications, widgets, social networking and ever-new ways ...