~ CONTENTS ~

Executive Summary:

Dollarlogic in One Page

Foreword by Arthur B. Laffer, PhD

Preface

Introduction

THINK

Day 1: Risk ≠ Reward:

Understand Risk: It Is Not What You Think

Day 2: Stocks Are Less Risky Than Bonds:

Your Objectives, Not the Investment, Determine the Investment’s Risk

PLAN

Day 3: Seek Lower Returns:

Reducing Losses Is More Important Than Increasing Returns

Day 4: Predict Yourself, Not the Stock Market:

Establishing Your Goals Is More Important Than Guessing the Market

EXECUTE

Day 5: Investments Don’t Make Money—People Do:

Hiring an Advisor Is the Best Investment Plan You Can Make

Day 6: Do Not Chase Returns, Chase Odds:

Diversify—But Diversify Wisely and Widely

Epilogue:

On Money and Happiness

Chapter Notes

Index

Acknowledgments ...

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